Great Design That Delivers Real Results!
ACAC Academy offers a variety of training programs for two distinct audiences: accounting professionals and CEOs/owners of SME businesses. The challenge of the project was to build a website flexible enough to present multiple courses simultaneously (Chief Accountant, CEO, General Accounting, AI-integrated finance) without confusing users looking for the course that fits their needs.
TEMP Agency built a menu structure clearly grouped by each training program, combined with a case study page and knowledge blog to boost professional credibility, while integrating impressive figures (number of students trained, number of CEOs who have participated) right on the homepage to build trust from the very first visit.
Overview:
- Built a homepage introducing an overview of the training programs and the center’s credibility figures
- Designed a dedicated page for each course (Chief Accountant, CEO, General Accounting, AI-integrated Chief Accountant)
- Built Case Study and Knowledge Blog sections covering accounting/business topics to boost credibility
- Integrated a student registration/login system linked to a separate e-learning platform
Challenge:
- Clearly presenting multiple training programs aimed at two different audiences (accountants and CEOs) without causing confusion
- Smoothly connecting the introductory website with the existing online learning platform (elearning.acac.vn)
- Building a blog structure with a large volume of content (accounting knowledge, business knowledge) following long-term SEO standards
Solution & Results:
TEMP Agency clearly separated the user journey for the two audience groups right from the menu structure, helping both accountants and CEOs quickly find the program that fits their needs. The blog system was built using a topic cluster structure between accounting knowledge and business knowledge, creating a solid SEO foundation for ACAC Academy to continue expanding its content long-term. The seamless integration with the existing e-learning platform helps students move from researching information to enrolling in courses without any disruption to the experience. If your training center also needs a similarly professional website, check out TEMP Agency’s education website design service, browse more of our completed projects, or get in touch for a consultation today.